1 > Understand and commit to the annual/monthly sales target assigned by the 'RSM';
> Use daily reporting to analyze performance trends at both sales and execution levels,
> Be always up to date with competition activities;
> Implement a daily debrief session (Morning) to review performance by DSR (RR sales progress, Sales volumes, promotional activities, launch, priorities cascade...)
> Manage Wholesale and Retail customer relationships
2 > Ensure a close follow-up with DSR on brands distribution
> Expose opportunities and weaknesses areas in terms of distribution during daily session with DSRs, address gaps
3 > Implement coverage targets based on a good knowledge of the Universe structure and DSR’s capacity
> Implement efficient customers’ routes and define optimal DSRs itinerary for each day of sales
> Identify and segment customers in the area (LG, MG, SG)
> Maintain continuous update of the customers’ database
4 > Good execution of the merchandising plans (Perfect Store KPIs, Retailers loyalty and visibility programs, Planogram, visibility material...);
> Supervise Perfect Stores equipment reception at Distributor warehouse
> Recruit and supervise merchandisers;
> Control merchandising activity and progress in the POS.
5 > UFSA implementation and follow-up,
> Ensure the good and continuous use of UFSA
> Organize once a week session to review UFSA progress per DSRs and address any gaps
> Be an inspirational leader for DSRs and adpot the ‘lead by example’ attitude
> Evaluate DSR teams on a regular basis and share feedbacks to allow development plan
6 > Manage regular operations and follow-up with Distributors
> Follow-up with Distributor on its performance and his sales force to ensure mutual commitment to achieve targets
> Monitor Distributor financials to secure profitable business for Unilever and the KD (ROI, ROWC, RCD, Margins…)
> Monitor of customer service indicators: Stocks and OOS management, Credit limits, Sales phasing;
Job Details
| Date Posted: | 2017-12-05 |
| Job Location: | Casablanca, Morocco |
| Job Role: | Sales |
| Company Industry: | FMCG |
Preferred Candidate
| Career Level: | Mid Career |
| Nationality: | Morocco |
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